Advanced Information and Management Studies 198

Advanced Information and Management Studies (AIMS) is a private affiliated college located in Durgapur, Paschim Bardhaman, West Bengal. Established in 1996, the institution is affiliated with the Maulana Abul Kalam Azad University of Technology (MAKAUT), West Bengal. It is a private un-aided institution that focuses on management, information technology, and hospitality education.

The college is recognized by the All India Council for Technical Education (AICTE) and serves as a prominent center for professional studies in the industrial hub of Durgapur. It holds the AISHE code C-6205 and has over 27 years of experience in providing higher education in the region.

The college offers a variety of undergraduate and postgraduate programs. The primary courses include:

• Bachelor of Business Administration (BBA)
• Bachelor of Computer Applications (BCA)
• BBA in Hospital Management
• B.Sc. in Hospitality and Hotel Administration
• Master of Business Administration (MBA) with specializations in Marketing, Human Resource, and Operations Management.

Specific fee structures for the current academic year are not available. Students are advised to contact the college office for the latest fee details.

Admission to undergraduate programs such as BBA, BCA, and BBA (Hospital Management) is primarily based on the Common Entrance Test (CET) conducted by MAKAUT. Candidates must have completed their 10+2 education from a recognized board to be eligible.

For the MBA program, admissions are conducted based on scores in national or state-level entrance examinations such as CAT, MAT, or JEMAT. Following the entrance exam, candidates may need to participate in a centralized counseling process or a personal interview as per university guidelines.

Note: Check exact dates on the official exam and college websites.

Note: These are approximate figures based on past trends, not official cutoffs. Check the latest official counselling cutoff before applying.

The following table shows the CAT 2025 closing ranks for various MBA specializations at the college:

Note: Placement figures are indicative and not taken from the official placement report of the college. Please confirm with the college.

The college maintains a dedicated training and placement cell to assist students in securing employment. In previous placement cycles, the institution reported a placement rate of approximately 91%. The highest CTC recorded was 4.20 LPA, with an average CTC of 3.00 LPA.

Top recruiters for the college include:

• The Mission Hospital
• IQ City Hospital
• Healthworld Hospital
• The Pride Hotel
• Wipro
• TCS
• Cognizant

The college is located on a 2-acre campus in Durgapur and provides several facilities to support academic and extracurricular activities:

• Library: An enriched library featuring reference books, Indian and foreign journals, and a spacious reading room.
• Laboratories: Fully air-conditioned computer labs with high-speed internet, along with specialized labs for Food Production, Accommodation Operations, and Language studies.
• Hostels: Separate in-campus hostel facilities for boys and girls with three-bedded rooms and 24-hour water supply.
• Other Facilities: A training restaurant for hospitality students, a Wi-Fi enabled campus, an auditorium, and a cafeteria.